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CRM & Email Automation

Keep customer records and follow-up working together.

Connect enquiry capture, CRM updates, and relevant email follow-up. We design triggers and record rules that help your team stay organized while respecting customer preferences.

CRM & Email AutomationDOTBUFFER

Built around your requirements

  • CRM synchronization
  • Event-based follow-up
  • Preferences and tracking

A focused scope, reviewable delivery, and a practical handover.

What this service covers

Disconnected contact lists and manual reminders make follow-up difficult to maintain. We identify the source of truth for customer data and define which events should create, update, or notify rather than sending messages indiscriminately.

CRM synchronization

Map contact and enquiry fields, handle duplicates, and keep supported systems aligned.

Event-based follow-up

Prepare email sequences or notifications triggered by relevant stages in the customer journey.

Preferences and tracking

Respect opt-out behavior and make delivery status and workflow errors available for review.

When it is a good fit

Useful for teams managing enquiries, onboarding, appointment reminders, or relationship follow-up across a CRM and an email platform.

How we deliver

We review data quality, agree record ownership and messaging rules, connect the platforms, and test duplicate contacts, opt-outs, and failed sends.

Frequently asked question

Can we keep our current CRM and email provider?

Usually, where those platforms expose the necessary integrations. We review their capabilities and limits before proposing the workflow.

CRM & Email Automation

Tell us what you want to improve.

Share your goals, current tools, and constraints so we can discuss a useful next step.
Discuss Your Project